SMS Text messaging has arrived and is the newest and most ingenious feature to hit the market. In the twenty-first century, almost every person has a cell phone and text messaging capabilities. Text messages are basically smaller versions of an email except that a text message can be received by a customer at any given moment because everyone carries a cell phone on them when they go from place to place. Not everyone carries a computer with them or checks their email every couple of hours.
The concept behind SMS text messaging is that the customer will receive a text message alert of their phone the instant they receive a text message. Usually, when someone sends you a text message, your phone will beep for a few seconds, notifying you that you have received a text message from someone. As a result, the customer will immediately check their cell phone and read the message.
Including spaces, text messages traditionally can’t exceed 160 characters. Remember that SMS messages cost the consumer. Be aware of text message space limits.
The best way of sending text messages is to generate excitement about your product. For example, if you just came out with a new clothing line, you can text message all of your customers the instant that your store is selling that new clothing line to generate excitement. The idea is for customers to not only rush into your store to be the first one to buy the new clothes, but to also tell their friends about the company and new product in stock.
As a general caution, make sure not to send out too many text messages because then you will alienate your customers. You want to strike a delicate balance between sending out important messages to customers and not spam their cell phones. However, if you utilize bulk text messaging to customers properly, you will see huge returns on your investments.
Let us assist you with your SMS Text messaging needs or use our current distribution channels to promote your products to new customers.